Smart Websites - Your 24/7 Lead Generation Engine
Cutting-edge websites with AI-powered tools that help your business rank higher on Google, capture more leads, and nurture them into customers automatically.
Smart Websites
Smart Websites are comprehensive online solutions that combine SEO optimization, AI-powered lead generation,
and automated follow-up systems to help local businesses attract, convert, and retain customers.
LEADs – smart websites
Lead Capture Optimization
This service focuses on integrating multiple lead capture mechanisms into the client’s website. These include “call now” buttons that directly call the business when clicked on mobile devices, chat widgets for quick visitor inquiries, contact forms for formal requests, and booking pages with calendars for scheduling appointments.
The lead capture service ensures businesses maximize opportunities to convert website visitors into potential customers. All lead capture methods collect essential contact information (name, email, phone number) from prospects, creating valuable customer data for the business. When leads come in through any of these methods, notifications are sent to the business owner’s phone, allowing for prompt follow-up.
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LEADs – smart websites
Automated Lead Follow-up
This service implements automated communication sequences that follow up with leads without requiring manual intervention from the business owner. After a prospect submits a form, books an appointment, or engages with the website, the system can automatically send thank-you messages, appointment reminders, and follow-up communications via text message and email.
The automation service includes post-appointment follow-up sequences, such as sending Google review requests two hours after an appointment is completed.
These automations help busy business owners maintain consistent communication with leads, increasing conversion rates without requiring additional time investment. The service is particularly valuable for local businesses where owners are actively involved in day-to-day operations and have limited time for lead nurturing.
AI Integrations – smart websites
AI Integration Services
This premium service incorporates artificial intelligence into the client’s website and communication systems. It includes an AI chatbot for the website’s chat widget that can be trained to respond to customer inquiries automatically, providing immediate assistance without human intervention.
Additionally, an AI voice bot can be implemented to answer phone calls, respond to questions, and book appointments when customers call the business.
These AI integrations represent the “smart” aspect of the smart website service, automating customer interactions and reducing the workload for business owners.
SEO – smart websites
SEO Services
The SEO service focuses on helping local businesses rank higher in Google search results using a combination of on-page optimization and ongoing updates.
Initial on-page SEO involves creating dedicated service pages for all keywords the client wants to rank for and location pages for all areas they serve, sending strong signals to Google about the business’s relevance.
Consultation – smart websites
Marketing Consultation
This supplementary service provides regular marketing consultation calls (twice monthly) for premium clients. These calls offer business owners an opportunity to discuss marketing challenges, receive advice, and get guidance on improving their overall marketing strategy beyond just their website.
The marketing consultation service adds value to the relationship by positioning the service provider as a marketing partner rather than just a website provider. It creates regular touchpoints with clients, strengthening the relationship and potentially identifying additional service opportunities.